The Business Analytics specialisation is proposed to strengthen the MBA (Digital Transformation) by developing graduates with advanced capabilities in data-driven decision-making, predictive analytics, business intelligence, and strategic problem solving. The specialisation equips students to transform organisational data into actionable insights that support innovation, operational performance, and strategic decision-making.
Business analytics has become a critical capability for organisations seeking to improve productivity, innovation, and evidence-based decision-making. Jobs and Skills Australia identifies technological change, digital capability, and data-driven decision-making as key drivers of Australia’s future workforce. The Australian Public Service Data and Digital Workforce Plan reports that 70% of APS agencies experience critical data skill shortages, and that employment for digital workers is projected to grow by up to 13.9% by 2030, reflecting increasing demand for professionals with strong analytical and digital capabilities.
AQF Level: 9
Study Mode
On Campus
Campus Locations
Sydney, Melbourne, Brisbane, Perth
Student
Domestic, International
Course Duration
2 years full time, up to 4 years part time for domestic students only.
Next Start Date
September 2026
Fees & Scholarships
ACS Membership
ACS is the professional association for Australia’s technology sector and the largest community with 48,000+ members. All AIBI HE students are eligible to sign up for their free ACS membership.
The table below provides essential information for each core subject, code and title, description, and assessment tasks.
The workload is the same for all subjects:
3 timetabled hours per week (lectures and tutorials) and 9 personal hours of study for a total of 12 hours per week.
MKT601 Digital Marketing Management
Explores contemporary digital marketing strategy, channels, and analytics, equipping students to plan and evaluate marketing in a digitally connected marketplace.
MGT601 Organisational Behaviour
Examines how individuals and teams behave within organisations, covering motivation, culture, and leadership to support effective people management.
BUS705 Managing in a Digital World
Introduces the challenges and opportunities of leading organisations through digital change, technology adoption, and evolving business models.
BUS607 Business Model Innovation and Strategy
Develops the ability to design, evaluate, and innovate business models that create and capture value in competitive and changing markets.
MGT603 Operations Management
Covers the planning, design, and control of operations and processes to deliver quality outcomes efficiently across goods and services.
BUS603 Accounting for Decision Making
Builds financial and management accounting literacy, enabling managers to interpret financial information and make sound business decisions.
PMT701 Agile Project Management
Introduces agile principles, frameworks, and practices for planning and delivering projects in dynamic and iterative environments.
BUS707 Digital Business Transformation
Focuses on leading enterprise-wide digital transformation, aligning technology, people, and strategy to achieve sustainable change.
BUS706 Analytics and AI
Provides a foundation in business analytics and artificial intelligence, exploring how data and intelligent systems support organisational decision-making.
CYB701 Cybersecurity Fundamentals
Introduces core cybersecurity concepts, risks, and governance considerations relevant to managing secure digital organisations.
DAT724 Data Visualisation and Communication
Develops skills in presenting data clearly and persuasively, using visualisation techniques to communicate insights to diverse audiences.
BUS701 Implementing Change for Digitalisation
Examines change management approaches for digital initiatives, preparing students to lead adoption and embed digital ways of working.
Specialisation Elective 1
Specialisation Elective 2
CAP701 Digital Transformation Capstone Project (Part 1)
The first part of the capstone, where students apply their learning to a substantial, real-world digital transformation challenge, developing analysis and planning.
CAP701 Digital Transformation Capstone Project (Part 2)
The concluding capstone, where students deliver and present integrated recommendations, demonstrating mastery across the MBA program.
Fees & Scholarships
Domestic students may be eligible for FEE-HELP; a loan scheme offered by the Australian Government that assists eligible students in paying for their higher education tuition fees.
Speak to our team regarding our course fee structure, or scholarship options.
Eligibility Criteria
Academic
ENTRY OPTION 1:
You need to have an Australian Bachelor’s degree (AQF Level 7) or equivalent.
ENTRY OPTION 2:
For those that don’t meet direct entry requirement above, we may consider a pathway through the Graduate Certificate of Business Administration.
English
You can meet the English requirements through one of the following means:
Fees & Scholarships
Contact our team regarding our course fee structure, and payment options.
Eligibility Criteria
Academic
ENTRY OPTION 1:
You need to have an Australian Bachelor’s degree (AQF Level 7) or equivalent.
ENTRY OPTION 2:
For those that don’t meet direct entry requirement above, we may consider a pathway through the Graduate Certificate of Business Administration.
English
If English is not your first language, you’ll need to demonstrate proficiency to enrol in this program. This can be met through prior studies or recognised English language tests.
Take your time and pick the course that excites you the most. You can always speak to our team before making a decision.
Make sure you’ve got everything you need to apply by double-checking our admissions criteria. It won’t take long, we promise!
Fill out your application and hit submit! Our team will check over your application and get back to your as soon as possible.
Wahey, you’re almost there! We’ll just have to get a few final details before you’re officially an AIBI HE student.
How will my classes be delivered?
Delivery for the MBA (Digital Transformation) combines online and on-campus classes, designed for working professionals with flexible scheduling across the trimester.
How long is each academic year?
Each academic year includes three trimesters, each lasting 12 weeks.
What will my class schedule look like?
Classes are normally held across two days per week. As a postgraduate AQF Level 9 course, the MBA is structured to accommodate professionals balancing study and work.
Can I work while I study?
If you’re an international student, you can work 48 hours per fortnight during ongoing terms, and unlimited hours during scheduled breaks, in line with current visa conditions.
Where are your campuses located?
We have campuses located in Sydney, Melbourne, Brisbane, and Perth.
Is attendance mandatory for orientation?
Yes, attendance is mandatory for orientation. You will receive your orientation schedule before your first trimester.
